GM's new 2021 logo met with criticism on social media
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The company changed the former blue square logo and launched a new website to reflect GM's new “Everybody In" campaign. This is the fifth logo ... GENERALMOTORSNewGMlogometwithcriticismonsocialmedia:'LookslikeWindowsWordArtfromthe2000s'SloneTerranellaDetroitFreePressViewCommentsGeneralMotors unveileditsnewlogoonFriday,andthechangewasmetwithcriticism."Didtheydigthisoutofatrashcanfrom1995?Thehell?"oneFacebookusersaidaboutthenewlogo. Thecompanychanged theformerbluesquarelogoand launchedanew websitetoreflectGM'snew “EverybodyIn"campaign.Thisisthefifthlogochangeforthecompany.ThelasttimeGMoverhauledthelogowasin1964. More:GMunveilsnewlogo,plansnewwebsiteinshifttoelectricvehiclesMore:Gov.WhitmerwantskidsbackinclassroomsbyMarch1ThenewcampaignisaneffortbyGM tochangegearsfrommakingmostlyinternalcombustionvehiclestoofferingawiderselectionofelectricvehicles.AccordingtotheFreePress,the logo'snewcolorismeantto"evokethecleanerskiesazero-emissionsfuturewillbring.""Thenewlogoismeanttobeamodernizedversionof GM'strademarkbluesquare,whilestillgivinganodtoGM'sheritage,"theFreePressreportedearlierFriday. Herearesomeofthebestreactionsfromsocialmediausersaboutthenewchange: OnFacebook,userChrisMarkelsaid,"Congratstothe5thgraderwhowonhisclassapizzaparty,"inregardstothenewdesign. Equatingthenewdesignwithanelementaryschoolstudent'sdrawingwasapopularcomparisonamongthethrongofFacebookcomments. FacebookuserTroySimmersaid: "Dang,who'sfiveyearoldwonthedesigncontest?"Anotherwidelyused digital-dissamongtheFreep'sFacebookcommentswas comparingthelogo'sletteringtoanearly2000sMicrosoftwordor Windowsfont. FacebookuserJohnHolevasaid: "Let'sjustgowiththefirstfontartinMicrosoftWord,"anduserAndrewMakowskisaid,"Lookslikewindowswordartfromthe2000s."OtherpeoplepokedfunatGM'schoicetogowithlower-caselettersthistimearound. "FinallyGMturnedcapsoff,hopefully,peoplewillhearthembetternow,"userOscar RenauttsaidonFacebook.Amongthejokes,manypeoplewereplainbluntwiththeirthoughtsaboutthenewimagery.Facebookuser MichaelGreensaid,"Thislogolooksweak,"and TomasDiazsaid,"ThisnewlogoSUCKS!"Despitethejokes,manypeopleexpressedexcitementaboutGM'snewelectricfuture. "It’skindofablandlogobutIamreadyforelectricvehicles!"MitchellDefaysaid. "Lovingalotoftheconceptscomingoutfromnon-bigthree andTeslacontenders!"ContactSloneTerranellaatSTerranella@freepress.comandfollowheronTwitter@SloneTerranella. Supportlocaljournalismhere. ViewComments
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