Gamification | Coursera

Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. ListBrowseComputerScienceDesignandProductGamificationFilledStarFilledStarFilledStarFilledStarFilledStar4.8stars2,318ratings•746reviewsKevinWerbach  EnrollforFreeStartsMar16Financialaidavailable138,813alreadyenrolledOfferedByAboutInstructorsSyllabusReviewsEnrollmentOptionsFAQGamificationUniversityofPennsylvaniaEnrollforFreeStartsMar16AboutInstructorsSyllabusReviewsEnrollmentOptionsFAQAboutthisCourse40,861recentviewsGamificationistheapplicationofgameelementsanddigitalgamedesigntechniquestonon-gameproblems,suchasbusinessandsocialimpactchallenges.Thiscoursewillteachyouthemechanismsofgamification,whyithassuchtremendouspotential,andhowtouseiteffectively.Foradditionalinformationontheconceptsdescribedinthecourse,youcanpurchaseProfessorWerbach'sbookFortheWin:HowGameThinkingCanRevolutionizeYourBusinessinprintorebookformatinseverallanguages.FlexibledeadlinesFlexibledeadlinesResetdeadlinesinaccordancetoyourschedule.ShareableCertificateShareableCertificateEarnaCertificateuponcompletion100%online100%onlineStartinstantlyandlearnatyourownschedule.HourstocompleteApprox.17hourstocompleteAvailablelanguagesEnglishSubtitles:Arabic,French,Ukrainian,Portuguese(European),Chinese(Simplified),Italian,Portuguese(Brazilian),Vietnamese,German,Russian,Turkish,English,Spanish,KazakhSkillsyouwillgainPsychologyMarketingGameDesignGamificationFlexibledeadlinesFlexibledeadlinesResetdeadlinesinaccordancetoyourschedule.ShareableCertificateShareableCertificateEarnaCertificateuponcompletion100%online100%onlineStartinstantlyandlearnatyourownschedule.HourstocompleteApprox.17hourstocompleteAvailablelanguagesEnglishSubtitles:Arabic,French,Ukrainian,Portuguese(European),Chinese(Simplified),Italian,Portuguese(Brazilian),Vietnamese,German,Russian,Turkish,English,Spanish,KazakhInstructorInstructorrating4.85/5 (157Ratings)InfoKevinWerbachProfessorLegalStudies&BusinessEthics139,486Learners2CoursesOfferedbyUniversityofPennsylvaniaTheUniversityofPennsylvania(commonlyreferredtoasPenn)isaprivateuniversity,locatedinPhiladelphia,Pennsylvania,UnitedStates.AmemberoftheIvyLeague,Pennisthefourth-oldestinstitutionofhighereducationintheUnitedStates,andconsidersitselftobethefirstuniversityintheUnitedStateswithbothundergraduateandgraduatestudies.gotoprevioustestimonialgotonexttestimonial123Syllabus-WhatyouwilllearnfromthiscourseContentRatingThumbsUp97%(25,413ratings)InfoWeek1Week1Hourstocomplete3hourstocompleteGamificationandGamesGamificationisanewfield,butgamesareancient.Inthisfirstmodule,we'lllookatwhatgamificationis,whyorganizationsareapplyingit,andwhereitcomesfrom.Whilethereisn’tuniversalagreementonthescopeofthefield,asetofconceptsareclearlyrepresentativeofgamification.Thesecondlessonexplainswhytheconceptofgamesisdeeperthanmostpeoplerealize,andhowgamedesignservesasafoundationforgamification.Hourstocomplete3hourstocompleteReading12videos(Total116min),1reading,1quizSeeAllVideo12videos1.1Introduction3m1.2CourseOverview7m1.3DefinitionofGamification12m1.4WhyStudyGamification7m1.5HistoryofGamification10m1.6ExamplesandCategories14m2.1GamificationinContext11m2.2WhatisaGame10m2.3GamesandPlay9m2.4VideoGames11m2.5JustaGame?10m2.6EthanMollickInterviewwithProf.Werbach8mReading1readingAbouttheCourse10mQuiz1practiceexerciseHomeworkQuiz#130mWeek2Week2Hourstocomplete3hourstocompleteDeconstructingGamesWhatexactlydoesitmeantoapplygamedesignprinciplesinnon-gamecontexts?Inthismodule,we'lldiscusshowgamedesignersapproachtheircraft,andhowtoseeanysituationthroughthelensofgamedesign.Thenwe'llexaminetherawmaterialsofgamesandgamification,knownasgameelements.We'llearnhowtobreakdownagameintoitsconstituentpartsandapplythemtocreategamifiedsystems.Hourstocomplete3hourstocompleteReading11videos(Total112min)SeeAllVideo11videos3.1WhyGamify9m3.2Thinklikeagamedesigner8m3.3DesignRules11m3.4TappingtheEmotions7m3.5AnatomyofFun7m3.6FindingtheFun7m4.1BreakingGamesDown7m4.2ThePyramidofElements12m4.3ThePBLTriad13m4.4LimitationsofElements10m4.5BingGordonInterview15mQuiz1practiceexerciseHomeworkQuiz#230mWeek3Week3Hourstocomplete3hourstocompleteMotivationandPsychologyGamificationisatechniqueformotivation,soittiesverydirectlyintopsychology.Thisunitintroducesthemajorpsychologicalconceptsrelevanttogamification.Thefirstlessonfocusesonbehavioralapproachesandrewarddesign;thesecondidentifiestherisksandalternativestothisapproach.Hourstocomplete3hourstocompleteReading10videos(Total103min)SeeAllVideo10videos5.1MotivationalDesign10m5.2Behaviorism11m5.3BehaviorisminGamification11m5.4RewardStructures10m5.5RewardSchedules10m6.1LimitsofBehaviorism6m6.2DangersofBehaviorism10m6.3IntrinsicandExtrinsicMotivation8m6.4HowRewardsCanDemotivate9m6.5SelfDeterminationTheory13mQuiz1practiceexerciseHomeworkQuiz#330mWeek4Week4Hourstocomplete3hourstocompleteDesignGamificationdonewellisaformofdesign.Thismoduledescribesthedesignprocess,andprovidesasix-stepframeworktoapplytoanygamificationproject.Thesecondlessonidentifiesimportantconsiderationsandoptionsfordevelopingcreative,human-centered,thoughtfulgamificationsolutions.Hourstocomplete3hourstocompleteReading10videos(Total113min),1reading,1quizSeeAllVideo10videos7.1TheDesignProcess11m7.2ObjectivesandBehaviors14m7.3Players10m7.4ActivityLoops7m7.5FunandTools9m8.1TakingStock9m8.2IsGamificationRightforMe13m8.3DesignforCollectiveGood15m8.4DesigningforHappiness7m8.5AmyJoKimInterview13mReading1readingGamificationDesignFramework10mQuiz1practiceexerciseHomeworkQuiz#430mShowMoreWeek5Week5Hourstocomplete3hourstocompleteApplicationsThismoduledescribesparticularchallengesandopportunitieswhenapplyinggamificationintwocontexts:withinanorganization,andinsocialimpactorbehaviorchangeenvironments.Hourstocomplete3hourstocompleteReading11videos(Total120min),1reading,1quizSeeAllVideo11videos9.1EnterpriseApplications14m9.2WorkplaceMotivation8m9.3TheGamevs.TheJob9m9.4Playbor7m9.5DanielDebowInterview15m9.6EthanMollickonGamesatWork7m10.1GamificationforGood7m10.2SocialGoodApplications13m10.3SocialImpactTechniques10m10.4BehaviorChange9m10.5SusanHuntStevensInterview15mReading1readingWrittenAssignment3SampleAnswers10mWeek6Week6Hourstocomplete2hourstocompleteGamificationinPerspectiveTherearemanylegitimatelimitations,concerns,anddangersfromgamification.Someofthemcanbeavoidedthroughthoughtfuldesign,butothersmustbeconsidereddirectlyinanyimplementation.Thefinallessondetailsgamification-relatedtechniquesthatgobeyondthosecoveredthroughoutthecourse,andconcludeswithalooktowardthefuture.Hourstocomplete2hourstocompleteReading11videos(Total106min)SeeAllVideo11videos11.1Pointsification13m11.2Exploitationware8m11.3GamingtheGame8m11.4Legalissues8m11.5Regulatoryissues8m12.1BeyondtheBasics6m12.2InducementPrizes11m12.3VirtualEconomies10m12.4CollectiveAction14m12.5TheFutureofGamification--part19m12.6TheFutureofGamification--part26mQuiz1practiceexerciseFinalExam30mReviews4.8FilledStarFilledStarFilledStarFilledStarFilledStar746reviews5stars82.35%4stars14.37%3stars2.02%2stars0.68%1star0.55%TOPREVIEWSFROMGAMIFICATIONFilledStarFilledStarFilledStarFilledStarFilledStarbyBMJun17,2017Verystructuredandinterestingclassaboutgamification.Kevinisaveryengagingteacherandthiscoursewasperfectintroductiontogamification.Ihighlyrecommendthecourse.Thankyouverymuch!FilledStarFilledStarFilledStarFilledStarFilledStarbyFLMay23,2019Excellentcourse!Ifounditveryuseful.ItreallybuildsasuperstrongfoundationtothinkaboutthisUserMotivationandUX.ThewordGamificationissomethingthatsomepeoplelikeandsomehate.FilledStarFilledStarFilledStarFilledStarFilledStarbyAVApr30,2020Greatcourse,manyinsights,greatexamplesandcasestudies.Fullofinterestingandmotivatingelements.Abittoolong,onmyopinion,maybesplittingintwoeasierandfastersessionscouldhelp.FilledStarFilledStarFilledStarFilledStarStarbyDGDec20,2015Greatprimercourseforanybodywhowantstogetstartedinthefieldofgamification.Techniquesandinformationthatareofferedcanbeusedstraightaway.It'sapracticalapproachtothetopic.ViewallreviewsFrequentlyAskedQuestionsWhenwillIhaveaccesstothelecturesandassignments?Accesstolecturesandassignmentsdependsonyourtypeofenrollment.Ifyoutakeacourseinauditmode,youwillbeabletoseemostcoursematerialsforfree.ToaccessgradedassignmentsandtoearnaCertificate,youwillneedtopurchasetheCertificateexperience,duringorafteryouraudit.Ifyoudon'tseetheauditoption:Thecoursemaynotofferanauditoption.YoucantryaFreeTrialinstead,orapplyforFinancialAid.Thecoursemayoffer'FullCourse,NoCertificate'instead.Thisoptionletsyouseeallcoursematerials,submitrequiredassessments,andgetafinalgrade.ThisalsomeansthatyouwillnotbeabletopurchaseaCertificateexperience.WhatwillIgetifIpurchasetheCertificate?WhenyoupurchaseaCertificateyougetaccesstoallcoursematerials,includinggradedassignments.Uponcompletingthecourse,yourelectronicCertificatewillbeaddedtoyourAccomplishmentspage-fromthere,youcanprintyourCertificateoraddittoyourLinkedInprofile.Ifyouonlywanttoreadandviewthecoursecontent,youcanauditthecourseforfree.Isfinancialaidavailable?Yes,Courseraprovidesfinancialaidtolearnerswhocannotaffordthefee.ApplyforitbyclickingontheFinancialAidlinkbeneaththe"Enroll"buttonontheleft.You’llbepromptedtocompleteanapplicationandwillbenotifiedifyouareapproved.Learnmore.Morequestions?VisittheLearnerHelpCenter. 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