Icek Ajzen
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Icek Ajzen - Google 學術搜尋University of Massachusetts - 引用次數:392887 次 - Attitudes - Persuasion - Attitude-Behavior Relation | Icek Ajzen - Google ScholarUniversity of Massachusetts - Cited by 395464 - Attitudes - Persuasion - Attitude-Behavior Relation twThe theory of planned behavior - ScienceDirectAjzen, I., & Driver, B. L. (in press, b.) Prediction of leisure participation from behavioral, normative, and control beliefs: An application of the theory of ... tw | twIcek Ajzen - Google 學術搜尋 - Google ScholarUniversity of Massachusetts - 引用次數:394112 次 - Attitudes - Persuasion - Attitude-Behavior Relation | [PDF] Icek Ajzen (Aizen) Curriculum Vitae - Web Hosting at UMass AmherstTaiwan: Linking Publishing (2016). ... Hagger, M. S., Cheung, M. W.-L., Ajzen, I., & Hamilton, K. (in press). ... Ajzen, I., & Peterson, G. L. (1988).Marketing Research... New York: Wiley; Fishbein, Martin, & Ajzen, Icek (1975) Belief, Attitude, ... 28–30; Keiningham, T. L. L., Aksoy, B., Cooil, B., Andreassen, T. W., ...Predicting and Changing Behavior: The Reasoned Action ApproachThe Reasoned Action Approach Martin Fishbein, Icek Ajzen ... J. W. 82 Brigham, J. C. 15, 88,89, 92,270 Britt, T. W. 237 Brock, T. C. 343 Brody, G. 43, ...Marketing Research: Asia-Pacific Edition... visit Icek Ajzen's homepage at http:// people.umass.edu/aizen, ... 20(4), 28-30; Keiningham, T. L. L. Aksoy, B. Cooil, B, Andreassen, T.W. ...Icek Ajzen - Publications - The Academic Family TreePsychTree: publications by Icek Ajzen, University of Massachusetts, Amherst. ... Nytoft Rasmussen D, Schlosser A, Holmskov U, Trebicka J, Sorensen GL, ...The theory of planned behaviour: Reactions and reflections - Taylor ...2011年9月20日 · In this editorial, Ajzen reflects on some of the issues raised by the different authors. Among the topics addressed are the nature of intentions ...
延伸文章資訊
- 1理性行為理論- YZUIM 19th
也就是說,當我們的行動是在獲得一些資訊以及理性的思考下後所產生的。根據 TRA 模型,個人的實際行為表現是由本身的行為意圖所決定的,而行為意圖是由對於該 ...
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表2-1 計畫行為理論變數之定義. 構面. 定義. 行為態度(Attitude Toward. Behavior). 當我們在從事這特定行為的表現時,所產生的一些評. 價以及感受。 行為信念(B...
- 4計畫行為理論- 维基百科,自由的百科全书
計畫行為理論的模型中主要由行為信念、行為態度、規範信念、主觀規範、控制信念、知覺行為控制、行為意向與行為等構面組成。目前計畫行為理論已被應用在如廣告、行銷、 ...
- 5知覺價值與行為意圖關係之研究-交易成本觀點 - 臺大管理論叢
另外,Woodruff (1997) 定義知覺價值為消費者. 對產品屬性、屬性績效及使用產品後促進或阻礙顧客目標之達成,所產生結果的知覺. 偏好和評價。Zeithaml (1988) 所提的整體...